Guilherme Portela




Visual culture,
digital graphic design,
& strategic branding.




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RED BULL
TRUCADA
















what: branding, graphic design
client: Red Bull
where: Tribal Worldwide, São Paulo, Brazil (former LDC/Loducca)
when: 2013

TRUCADA is a truco card game big championship, a famous brazilian card game (that also has many versions around the world), organized annually by Red Bull.

This was the visual identity we created for the championship.